Tag Archives: PR_skills

Webinar: How to Attract Customers and Build Community With Storytelling (With Dave Kerpen)

Wednesday, March 27, 2013 11 a.m. New York time – 3 p.m. UK time – 4 p.m. Paris time Great storytelling is the most effective way to connect emotionally with someone and sell your ideas (or products and services). But … Continue reading

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Key Takeaways from the Building Relationships with Influencers Virtual Workshop

By Rachel Sherman Our virtual workshop, Building Relationships with Influencers Who Can Help Tell Your Story, featuring Heather Whaling, President of Geben Communications, provided a number of great tips and takeaways for public relations professionals.  If you were unable to … Continue reading

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Virtual Workshop: How To Build Relationships With Influencers Who Can Help Tell Your Story

Thursday, February 28, 2013 11.00 am New York time – 4.00 pm UK time – 5.00 pm Paris time Experienced PR and marketing professionals know that while having a great story is important, you need to reach the right people … Continue reading

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Proving the Value of PR in Your Organization

By Rachel Sherman While public relations professionals are faced with many day-to-day challenges, one in particular is at the forefront when it comes to conversations with the CEO – proving the value of PR to an organization.  Tracking and measuring … Continue reading

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Preparing for a Crisis: Crisis Communications Best Practices

By Rachel Sherman Our recent webinar discussion on Crisis Communications Best Practices brought together a panel of experts featuring Tim Human from IR magazine, Amanda Pierce from Burson-Marsteller, Blaise Robinson of Reuters News, and moderator Michael Bergmeijer from Reuters News.  … Continue reading

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Building Relationships with Influencers through Social Media

By Rachel Sherman Back in my college days, I worked at the News Office of my university.  We were the flagship school in our state system and got a lot of press hits each day that would range from stories … Continue reading

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Perfect Pitch In A Tough New Media World

By Guest Writer Nicole Kasak, Account Executive, Roar Media Time was, I really looked forward to getting up every morning and finding a newspaper on my doorstep. More than one, actually; as a news junkie, I made it part of … Continue reading

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In My Day PR’s Walked To School, Uphill, Both Ways!

By Greg Perry, MyMediaInfo Public relations is no different from other industries that have made significant technological leaps over a short period of time.  Working in the industry every day, our perception can be that the tools of the trade … Continue reading

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Recent Good Reads on Social Media and PR blogs

The blogosphere is filled with people offering their two-cents about everything from the stars to diaper bags. Out there, in all those blog posts and RSS feeds, are PR and Social Media gurus who add their inspiration to the anthology. … Continue reading

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Post-Recession: Effective PR Tools in a Recovering Economy

The great recession has come and gone, leaving unemployment, stock market crashes, mountainous losses, and inflation in its wake. Nevertheless, according to an article in Monsters&Critics.com published on 2 December 2009, the Federal Reserve has released a survey which claims … Continue reading

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