Some of the most memorable PR campaigns deliver messaging by incorporating video into the overall strategy. As we learned in our recent webinar with Dave Kerpen on the power of storytelling, video is an effective way to bring PR campaigns … Continue reading
By Rachel Sherman With over 300,000 story opportunities for 2013 in MyEdCals, it’s clear which trends many print and online publications will be focusing on in the coming year. We’ve honed in on the most popular story topics in the … Continue reading
By Rachel Sherman A reporter’s inbox can be filled with countless pitches on any given day, upping the ante for any PR who wants their pitch to stand out from all the rest. While a timely, targeted, cleverly written pitch … Continue reading
Watch this 90-second video to learn the three benefits of choosing an integrated solution for your core public relations needs.
By Rachel Sherman Practicing PR in industries that are ruled by regulations can sometimes feel like an uphill battle, especially when you want to break through the communication clutter withinnovative campaigns. Sadie Wilks, Vice President of Administration and Communication at … Continue reading